Costumes - The Character Being Shown On The Poster Is Signifying The Outfit Of Some Sort Of An Investigator. The Set Of Clothes He Is Wearing Is Full On Black Which Connotes The Theme Of The Film Which Is A Thriller. Also, He Is Holding A Brief Case In One Hand, To Show The Viewers That He Is There To Make Inquiries.
Lighting - Low Key Lighting Has Been Used As It Is Depicting Tension And Suspense Therefore Creating An Enigma For The Audience. The Low Key Lighting Connotes The Significance Of The Film. However, There Is One Bright Light Being Shown Through The Window, Which Is The Only Light Visible. Therefore, This Could Indicate That There Is Something Ghastly Over The Light.
Actors - There Is Only One Actor Being Shown On This Poster. The Actor Is Looking Up To A Window Highly Concentrating. As A Result, The Actor Is Portrayed As Some Sort Of Researcher Because Of The Fact That He Is Looking Up At The Mysterious Window, Which Is The Only Window Where A Light Is Shining Upon.
Make Up - The Viewers Are Not Able To See The Actor’s Facial Expressions As His Back Is Turned To The Audience And His Face Is Turned Away. Therefore, This Creates An Enigma For The Audience, Making Them Want To Go And Watch The Film.
Props - The Main Focus Is On The Brief Case The Actor Is Holding. This Links On To The Costume The Actor Is Wearing As It Shows The Audience That He Is There To Inspect Some Things.
Setting - The Setting Is Shown To Be Very Dark And Depressing. This Connotes How Serious The Film Will Be And That Something Bad Is Going To Occur. The Only Light Visible Is The Light Shining From The Window, Which Gives The Audience An Impression That Something Bad Is Going To Happen. The Actor Is Standing Outside A Normal House, However All The Lights Are Turned Off Except For The One.
Target Audience – Young Adults From The Ages 18 – 30. This Is Because The Film Is A Thriller, Therefore It Is Not Suitable For People Younger Than 18.
Genre – The Theme Of The Film Is A Horror, As You Are Able To See The Dark Setting With A Mysterious Man Standing Opposite. The Audience Can Tell Straight Away Due To The Colours Used.
Type Of Shot/ Image – Long Shot Has Been Used To Be Able To Show The Whole Mise En Scene. With This, The Viewers Are Able To See What Kind Of Setting The Film Is Going To Be In Therefore Raising Expectations. Moreover, Long Shot Has Been Used To Give A Dramatic Effect Leaving The Audience To Question What The Film Will Be About.
Typography – The Whole Poster Is In Black And Yellow (Because Of The Light). However, The Title Of The Film Is In A Larger Font Compared To The Rest Of The Information Given. The Title Is In A Purple Colour To Be Able To Stand Out From The Rest Of The Poster. The Tagline Is In A Small Font But Written In White To Be Able To Be Read Clearly Through The Black Background.
What The Film May Be About – The Film Is A Thriller, Therefore It Could Be About A Mysterious Character. The Audience Are Able To See That Something Strange Will Happen As The Actor Standing, Gazing Upon A Window Is Looking As If There Is Something There. Therefore, This Can Connote That A Unfamiliar Person Is There.
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